Social and political reality is semiotic, i.e. it is a combination of signs in the political text of the society. A sign is an associative category that makes a connection between a subject and its image in a person’s perception. A sign always has an interpretant – its direct meaning and a variety of additional – connotative – interpretants that in every single case are defined by a reader’s perception, and depend on particular conditions (place, time, cultural traditions etc.) where he/she exists.
As the reality is constructed from signs, it can be denotative and connotative. Authors represent connotative realities not only as interpretation of events but also as a real denotative reality, and therefrom make political decisions (V.Yanukovich’s absence in the country – O. Turchynov’s election as the acting President; not voting for V.Yanukovich’s impeachment – his statements about the legitimacy of his Presidency). Facts no longer exist, one connotative reality beats the other, and some interpetants beat the other ones.